Analysis of 3 different double-page spreads, using LIIAR.
I will now look at 3 different double-page spreads, discussing the features included in each, and how each are suitable or unsuitable for my magazine.
The first double-page spread that I will study is advertising a new band called 'The Hours.' This shows that the ideology for these pages is that 'The Hours' are considered important in the magazine. We know they are being advertised, as they are being interviewed on these pages, shown in the text with bold font for questions and thinner font for their answers. These pages could be for both genders, but the colours and image used indicate it is aimed at males. When first looking at these pages, I instantly notice the large title representing the band, designed in thin old style capital letters. The next thing I notice is the image of the clocks which spread accross the page underneath the title. These give reference to the title, which includes font that resembles old script used on clocks, again to relate the image to the title. The start of the image of the clock , and the title above it are all included in a black block sectioned off on the page, so the the first page is half black and half white. Since the font is white, it gives a contrasting look on the black background, giving something interesting to look at for the audience when turning to the page. It makes the page look eye-catching and appealing, so there is more chance they will read the next page. There is also white font used on the black background, for contrast and easy reading. The use of these colours gives a feeling the magazine is aimed at males, as they are not stereotypical bright colours used for females, but are basic and straightforward. The font is smaller so not to take the attention from the image and title, yet the colour still symbolises its importance. On the other half of the first page is a quote in large red text, to show this is what is being said by the band, and to give interest to the reader before looking at the paragraph of text below. After this quote, there is a large image in a banner style spreading accross the first and second pages, to show the audience what the band look like. This is so they know who is being interviewed, and for iconic value if listening to their music in the future. There is then an interview accross two large paragraphs on the second page, with red text for the questions and black for their answers. This divides the question and answer format to simplify it for the audience to avoid confusion. The background on both pages is white to divert attention from it and keep emphasis on what is happening in the interview and the band itself, and to focus all the attention on the two pages. Overall, this double-spread page uses text in the correct way to appeal to the audience and guide them through what is going on in the pages, and uses large images to get the right attention, whilst giving the audience knowledge of what is being talked about.
The idea of the different fonts and colours used for the questions and answers in the interview is something which I like and will think about when creating my double-page spread, as it is a quicker way of getting to know the band and the subject talked about, and diving what is being asked and what is being said to give knowledge to the audience of this.
The next double-page spread that I will look at is telling the story of a new band that has joined together and talks about how they formed. The target audience for this magazine is prodominantly male, as they mention 'mid-life criseses' in the text, which are usually things which males get more than females. The colours and font used are also a big part of this imprssion. Since the topic is about the new band, the ideology in these pages is clearly that bands are considered important in the magazine. When first looking at the pages, I notice that there is not two main pages which are clearly divided, but they join together and look like one, much like a poster. This is because the main image of the men in the band and the logo which represents them, is placed in the centre of the pages, with all text placed around them. As the pages have a fold in the middle, this is a risky choice, as some of the images and text underneath may get lost in the crease, meaning the message being coveyed to the audience may not be clear enough or understood properly. The font underneath is in large white font, and says 'it's never too late, to start a band!' It is done in this way in quotation marks to show it is being said by someone in the band, giving the audience a personal feeling like they are speaking to them directly. There is large white font at the top left corner of the first page, stating about who the band are briefly and making clear that this is their story. This is to give the audience a brief summary of what the pages are about, so that they know weather or not they will be interested in reading the rest of the text. This is a good technique for instant contact with the audience, yet if the audience do not like the first few lines of this text, they will not read the rest, meaning the other smaller text around the page does not get a chance to be read, when it could potentially be interesting to read. The background used is green and black, and is multiple prints of the band's album. It is designed with black to blend in as a background so that the text can stand out, yet the green still gives some attention to it so that it is still recognised by the reader. Overall, this simplistic layout of two pages gives appeal to the audience, using quotations for personal value and the logo of the band and their album used as a background for attraction and interest. The larger white font at the top summarises, yet can be a risky technique as it could determine weather the rest of the text could be read or disregarded completely.
This magazine has good basic values to get the right message accross successfully and simply. I like the idea of the quotation marks and the iconic images to represent the topic used within these pages, and will think about this when creating my own magazine.
The final double-page spread which I will study is based on the them of art, giving the ideology that art is considered important in this magazine. The target audience for the magazine is unclear, as the text and colours involved can appeal to all genders and agegroups. It is clear that the pages are about art when first looking at them, as the large title on the left page represents this, with the line 'Art at your fingertips.' This is done in a greeny gold colour, in large bold text, to give instant attention to the audience when turning to this page. 'Fingertips' is the only word in this sentence not in this colour, but instead designed in a thinner black font, making it stand out on its own to make you think about what is being said, giving a clue that we create art with our hands and fingers, and making a pun about this idea. This also attracts the audience and makes them interested in what will be said next. The whole first page contains the story included in the double-page spread, and the second page contains all of the images showing people's artwork to give continuity and reference to the text. This also makes it more interesting for the reader, as they can seperately read the story and then look at the pictures to avoid distraction and keep a clear picture in their head of what is being said in the text first. This is a good way of presenting both text and images, as each individually get attention from the reader, and stand out in their own right. On the first page, there is small black font with a white background for the story. This is done to stand out and to not take any attention away from the story itself and over complicate it with bright colours and editing. The first two words of the paragraph are larger and bolder than the rest, capturing the audience and taking them straight into the story, like a fairytale book does with children. The word 'feature' at the side is also eye-catching to the audience, as it symbolises something new and important to read, making them more likely to read it. In the centre of the paragraphs on the first page, is a square space which contains quotation marks, giving the audience a feeling something is being said directly to them, and is presented in bold black text to stand out to the reader. The key features of the quote are presented in the greeney gold text used in the title, to match the theme of colour on the page and give emphasis on certain words. This is a good way to get the audience to notice key words, making them then want to read the rest of the story. At the bottom of the first page, there is also a box with information about past artists relating to the text in the same greeney gold colour, for another matching effect and to divide important information from the rest of the story, another good idea to gain audience's attention. The use of the different colours and boxes breaks up the mass amount of the story being read, to make it feel like there is not as much and to make it look more interesting. When reading the second page, it is more simply laid out and easier to read, as it only contains pictures of artwork and underneath, small sentences stating what they are, who they were created by and any other information. The names of the artists are again presented in the greeney gold colour, and the rest of the text is in small black text, a white background behind to draw the attention to the images and text, rather than anything else. Overall, the breaking up of large amounts of text using bold colours, boxes of text and quotation marks makes an interesting read to the audience, also making it clearer to follow and better to look at. The division of images and text on two different pages also keeps ideas from each in the reader's head to get the message fully accross and avoid confusion between the two. The key sentences used to refer to the images also gives guidance to the reader, giving them the right information clearly.
This magazine breaks things up in the right way for the reader, making things clearer. I like the idea of seperate images on a different page to text in this magazine, and how one primary colour stands out throughout the page to give key words out to the audience for quicker reading. I also like how words are bold at the start of the paragraph to take the audience into the story. I will think about these things when designing my magazine.
The first double-page spread that I will study is advertising a new band called 'The Hours.' This shows that the ideology for these pages is that 'The Hours' are considered important in the magazine. We know they are being advertised, as they are being interviewed on these pages, shown in the text with bold font for questions and thinner font for their answers. These pages could be for both genders, but the colours and image used indicate it is aimed at males. When first looking at these pages, I instantly notice the large title representing the band, designed in thin old style capital letters. The next thing I notice is the image of the clocks which spread accross the page underneath the title. These give reference to the title, which includes font that resembles old script used on clocks, again to relate the image to the title. The start of the image of the clock , and the title above it are all included in a black block sectioned off on the page, so the the first page is half black and half white. Since the font is white, it gives a contrasting look on the black background, giving something interesting to look at for the audience when turning to the page. It makes the page look eye-catching and appealing, so there is more chance they will read the next page. There is also white font used on the black background, for contrast and easy reading. The use of these colours gives a feeling the magazine is aimed at males, as they are not stereotypical bright colours used for females, but are basic and straightforward. The font is smaller so not to take the attention from the image and title, yet the colour still symbolises its importance. On the other half of the first page is a quote in large red text, to show this is what is being said by the band, and to give interest to the reader before looking at the paragraph of text below. After this quote, there is a large image in a banner style spreading accross the first and second pages, to show the audience what the band look like. This is so they know who is being interviewed, and for iconic value if listening to their music in the future. There is then an interview accross two large paragraphs on the second page, with red text for the questions and black for their answers. This divides the question and answer format to simplify it for the audience to avoid confusion. The background on both pages is white to divert attention from it and keep emphasis on what is happening in the interview and the band itself, and to focus all the attention on the two pages. Overall, this double-spread page uses text in the correct way to appeal to the audience and guide them through what is going on in the pages, and uses large images to get the right attention, whilst giving the audience knowledge of what is being talked about.
The idea of the different fonts and colours used for the questions and answers in the interview is something which I like and will think about when creating my double-page spread, as it is a quicker way of getting to know the band and the subject talked about, and diving what is being asked and what is being said to give knowledge to the audience of this.
The next double-page spread that I will look at is telling the story of a new band that has joined together and talks about how they formed. The target audience for this magazine is prodominantly male, as they mention 'mid-life criseses' in the text, which are usually things which males get more than females. The colours and font used are also a big part of this imprssion. Since the topic is about the new band, the ideology in these pages is clearly that bands are considered important in the magazine. When first looking at the pages, I notice that there is not two main pages which are clearly divided, but they join together and look like one, much like a poster. This is because the main image of the men in the band and the logo which represents them, is placed in the centre of the pages, with all text placed around them. As the pages have a fold in the middle, this is a risky choice, as some of the images and text underneath may get lost in the crease, meaning the message being coveyed to the audience may not be clear enough or understood properly. The font underneath is in large white font, and says 'it's never too late, to start a band!' It is done in this way in quotation marks to show it is being said by someone in the band, giving the audience a personal feeling like they are speaking to them directly. There is large white font at the top left corner of the first page, stating about who the band are briefly and making clear that this is their story. This is to give the audience a brief summary of what the pages are about, so that they know weather or not they will be interested in reading the rest of the text. This is a good technique for instant contact with the audience, yet if the audience do not like the first few lines of this text, they will not read the rest, meaning the other smaller text around the page does not get a chance to be read, when it could potentially be interesting to read. The background used is green and black, and is multiple prints of the band's album. It is designed with black to blend in as a background so that the text can stand out, yet the green still gives some attention to it so that it is still recognised by the reader. Overall, this simplistic layout of two pages gives appeal to the audience, using quotations for personal value and the logo of the band and their album used as a background for attraction and interest. The larger white font at the top summarises, yet can be a risky technique as it could determine weather the rest of the text could be read or disregarded completely.
This magazine has good basic values to get the right message accross successfully and simply. I like the idea of the quotation marks and the iconic images to represent the topic used within these pages, and will think about this when creating my own magazine.
The final double-page spread which I will study is based on the them of art, giving the ideology that art is considered important in this magazine. The target audience for the magazine is unclear, as the text and colours involved can appeal to all genders and agegroups. It is clear that the pages are about art when first looking at them, as the large title on the left page represents this, with the line 'Art at your fingertips.' This is done in a greeny gold colour, in large bold text, to give instant attention to the audience when turning to this page. 'Fingertips' is the only word in this sentence not in this colour, but instead designed in a thinner black font, making it stand out on its own to make you think about what is being said, giving a clue that we create art with our hands and fingers, and making a pun about this idea. This also attracts the audience and makes them interested in what will be said next. The whole first page contains the story included in the double-page spread, and the second page contains all of the images showing people's artwork to give continuity and reference to the text. This also makes it more interesting for the reader, as they can seperately read the story and then look at the pictures to avoid distraction and keep a clear picture in their head of what is being said in the text first. This is a good way of presenting both text and images, as each individually get attention from the reader, and stand out in their own right. On the first page, there is small black font with a white background for the story. This is done to stand out and to not take any attention away from the story itself and over complicate it with bright colours and editing. The first two words of the paragraph are larger and bolder than the rest, capturing the audience and taking them straight into the story, like a fairytale book does with children. The word 'feature' at the side is also eye-catching to the audience, as it symbolises something new and important to read, making them more likely to read it. In the centre of the paragraphs on the first page, is a square space which contains quotation marks, giving the audience a feeling something is being said directly to them, and is presented in bold black text to stand out to the reader. The key features of the quote are presented in the greeney gold text used in the title, to match the theme of colour on the page and give emphasis on certain words. This is a good way to get the audience to notice key words, making them then want to read the rest of the story. At the bottom of the first page, there is also a box with information about past artists relating to the text in the same greeney gold colour, for another matching effect and to divide important information from the rest of the story, another good idea to gain audience's attention. The use of the different colours and boxes breaks up the mass amount of the story being read, to make it feel like there is not as much and to make it look more interesting. When reading the second page, it is more simply laid out and easier to read, as it only contains pictures of artwork and underneath, small sentences stating what they are, who they were created by and any other information. The names of the artists are again presented in the greeney gold colour, and the rest of the text is in small black text, a white background behind to draw the attention to the images and text, rather than anything else. Overall, the breaking up of large amounts of text using bold colours, boxes of text and quotation marks makes an interesting read to the audience, also making it clearer to follow and better to look at. The division of images and text on two different pages also keeps ideas from each in the reader's head to get the message fully accross and avoid confusion between the two. The key sentences used to refer to the images also gives guidance to the reader, giving them the right information clearly.
This magazine breaks things up in the right way for the reader, making things clearer. I like the idea of seperate images on a different page to text in this magazine, and how one primary colour stands out throughout the page to give key words out to the audience for quicker reading. I also like how words are bold at the start of the paragraph to take the audience into the story. I will think about these things when designing my magazine.
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