When looking at this cover, I first notice the iconic masthead designed in a curvy font which is never changed to give a traditional yet professional and original look, as the audience trust the experience of the magazine and know that the contents within it is enjoyable. It has a golden colour within it, giving it a high class, royal look, giving an impression that it is important and better than the rest. There is also a large image placed slightly over the masthead, for importance and to grab the reader's attention. It does not matter that the image is slightly over the masthead, as most of the masthead can still be seen, and will still be recognised as it is so iconic to the audience. Stories and extra features are listed in bold large black text at the top of the magazine, with red stars listing them as bullet points, again to attract the audience so that they are not forgotten. The text is also still small enough for the masthead to be seen on the racks. The magazine has a white background to make the main image and all other text stand out, and looks smart as the people in the main image are dressed in black suits. The coverlines are all done in a similar way, with large white font for the main title, and then smaller red font underneath for extra information on the story. As the background and images are black and white, the white and red fonts are both seen very well on the magazine, however the white is needed to be placed over the black image of the suits so not to blend in with the background, which could be something to be changed on their next cover. Yellow font is also used in a stamp style next to the image to give a comic yet important look on the magazine. All of these things included in the cover give the idea that there is an ideology of music which makes people live their everyday lives differently, as the masthead, colours used, and text included all give the idea that it is a music magazine, although done in a much smarter way than most other magazines. Overall, I think that the production of the magazine is very well planned and designed, yet for my own magazine I would think about which text would complement the background colour so not to risk it becoming invisible if blending. This also affects the position of the text for the cover lines which is noticeable, another thing that I would think about. However, I like the idea of the large image slightly over the text, as it looks more 3D and stands out, making it eye-catching to the audience. I also like the iconic masthead and design of the text, something I will think carefully about when designing my own.
The next cover that I will look at is 'Clash Magazine', which is slightly less well known than the 'Rolling Stone' magazine, yet is still popular in england with people that have an interest in different types of music and artists. It is designed quite smartly, so is not aimed particularly at teenagers, yet the bright colours to contrast with the white background gives an exciting approach, appealing to more than just one audience. The main image is the first eye catching feature to the audience, as it is an extremely famous and well-known artist, Paul McCartney, giving familiarity to the reader, and giving the magazine a more experienced and higher class look. The coverlines are done in black and grey colours to match the white background, again giving a smart and professional look, and the featureline at the top of the magazine is done in small black font, giving a designer approach. The ideology that music is considered important in this magazine is clear, as the main image and coverlines clearly represent this, also giving representation to the person in the main image. The magazine is very simply layed out, yet this is done succesfully as it gives a very smart look, attracting people other than just teenagers or one audience. This magazine has a high standard and the audience will note this when looking at it on the rack.
The final magazine which I will study, is 'Top Of The Pops' a magazine aimed at teens and young adults that have an interest in music but also celebrity news and stories. We can tell this from the content of the magazine, the way that the coverlines are written, and the colours and text used in the cover and throughout.
When first looking at this magazine, I instantly noticed the bright colours of the cover, prodominantly greens pinks and yellows, and the expressive text used for the masthead, in the style of a timewarp to represent going back and forth in time, as 'Top of the pops' has been around for many years. I also noticed the main image of the 'Twilight' characters, popular with the target audience of teenagers and young adults, giving an instant attraction to the magazine as the audience will want to read more about them. There is a small BBC sign in the top left corner, showing that the institution is that it was produced by the BBC. The magazine is set out with boxes containing text, and images beside them. This gives a unique look for a music magazine, as the ideology behind it shows that music is considered important, yet this is combined with the idea of a chat magazine, which is a feature also included within the magazine. The background used is white, giving emphasis on the bright colours and images, also making an attractive cover to look at. The text used in the cover lines are also bold, yet smaller than the masthead and feature line to show importance. Overall, this cover is appealing to the target audience, attractive to look at, using bright colours and appropriate font to suit the masthead, and has interesting content in order to be a successful issue on the shelves.
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